Nature and Scope of consumer behaviour (PPT and PDF)

Application Nature and Scope of consumer behaviour The term consumer behavior, also referred to as individual buyer behavior, end-user behavior, and consumer buying behavior,...
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Quality Dimension

Quality Dimension Garvin proposes eight critical dimensions or categories of quality that can serve as a framework for strategic analysis: Performance, features, reliability, conformance, durability,...
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Safety Standards in Hotels

Safety –refers to the actual conditions in a work environment. It is freedom from injury or damage to property. Security – refers to the prevention of theft,...
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Security System in Hotels

The hospitality industry is always under the threat of criminal activities due to its lucrative nature. This is why offering safety, comfort, and customer...

Menu Costing

Food cost may be defined as the cost of material used in producing the food sold. In other words, it is the cost of...

Diversity in Organization

Diversity Diversity refers to differences in various defining personal traits such as age, gender, race, marital status, ethnic origin, religion, education, and many other secondary...
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Market Segmentation

Market Segmentation Market segmentation is a marketing procedure which involves dividing a huge goal market into subsets of patrons, organizations, or international locations that have,...
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Five Gap Analysis Of Service Quality

The Gap Model of Service Quality The diagram below shows a visual representation of the Gap Model of Service Quality.   To use the model, an organization...

Safety Standards in Hotels

Safety –refers to the actual conditions in a work environment. It is freedom from injury or damage to property. Security – refers to the prevention of theft,...
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Hazard Analysis & Critical Control Point (HACCP)

What is HACCP? HACCP Stands for Hazard Analysis and Critical Control Point. HACCP is an internationally recognized system for reducing the risk of safety hazards...